What can content writers learn from novelists?

Content writing and marketing is an art just like any other. If you write badly, you can sacrifice reader engagement and valuable leads. But, what lessons can you learn from novelists and apply to your content?

29 March 2019 by Laura Kelly

What are the origins of readability?

Readability is a crucial skill to have as a writer. But, what is the history of readability, and what can it teach us?

4 March 2019 by Laura Kelly

ReadablePro 2019: leading the way in readability scoring

We’ve made some changes. ReadablePro has never been easier to use, and it looks fantastic. Here’s an overview of the main enhancements.

1 February 2019 by Dave Child

Your readability questions answered

You’re bound to have plenty of questions about readability and how you can improve your content. We’ve rounded up the most commonly asked questions and we’re tackling them one by one.

25 January 2019 by Laura Kelly

Boost your email ROI by improving your readability

If your campaigns aren’t paying off, it’s time to take a look at your email’s readability.

24 January 2019 by Steve Linney

3 easy fixes to make your blogs more conversational

Making these simple changes to your draft will make your reader feel as welcome as if you were getting coffee together.

14 January 2019 by Laura Kelly

Make readability your #1 content marketing resolution for 2019

In December 2018, Hubspot Academy and Digital Marketing Radio brought together 120 of the worlds leading digital marketers - myself included. We were all asked to answer one question - What’s your number 1, actionable digital marketing tip for 2019?

7 January 2019 by Steve Linney

A step by step guide to improving readability

Readability is a cornerstone of content marketing, which helps readers understand the message that is being told to them.

24 October 2018 by Steve Linney

10 content marketing hacks every business needs to know

Every brand needs to be trusted and content marketing is the way to do it. When executed well, it will give your brand a personality that customers want to engage with. When content misses the mark, you’ll waste time, money and opportunities for growth.

31 August 2018 by Steve Linney

How to use readability as a social media tool

Social media and readability go hand in hand. Short, clear messages are the key to both. But, that’s not always easy to do. Follow our how-to guide and you’ll soon be writing killer social posts.

31 August 2018 by Steve Linney

Introducing ReadablePro. A readability tool, with extra power.

You have 7 seconds to grab someone’s attention. Take control of your content marketing with ReadablePro and cut through the noise.

17 April 2018 by Steve Linney

8 ways to write content that converts

Writing for an online audience isn’t easy. You have to stand out from a very large crowd. You need to have something that’s worth saying. And you need to say it in a way that’s readable.

5 April 2018 by Steve Linney