6 things I’ve learned from 6 months in customer success

It’s hard to believe I’ve already been a Customer Success Champion at Readable for half a year. What have I learned so far from managing customer success for a SaaS?

26 July 2019 by Laura Kelly

This is what happens when your brain recognizes fantastic readability

Readability has become widely recognized as an SEO-approved tool. But, what about the audience who drive this optimization for Google, and why does the brain love a readable sentence?

17 June 2019 by Laura Kelly

Subscriber focus: Heather Badenoch

Easily understood writing is important in every sector, but perhaps more so within the not-for-profit sector. Budgets can often be tight, and messaging needs to hit its mark.

3 May 2019 by Steve Linney

What can content writers learn from novelists?

Content writing and marketing is an art just like any other. If you write badly, you can sacrifice reader engagement and valuable leads. But, what lessons can you learn from novelists and apply to your content?

29 March 2019 by Laura Kelly

Boost your email ROI by improving your readability

If your campaigns aren’t paying off, it’s time to take a look at your email’s readability.

24 January 2019 by Steve Linney

3 easy fixes to make your blogs more conversational

Making these simple changes to your draft will make your reader feel as welcome as if you were getting coffee together.

14 January 2019 by Laura Kelly