What are the origins of readability?

Readability is a crucial skill to have as a writer. But, what is the history of readability, and what can it teach us?

4 March 2019 by Laura Kelly

News releases are bogged down by fuzzy language, jargon, and men

Britain’s biggest companies write news releases that are woolly, opaque, and fail to communicate clearly.

30 January 2019 by Steve Linney

Your readability questions answered

You’re bound to have plenty of questions about readability and how you can improve your content. We’ve rounded up the most commonly asked questions and we’re tackling them one by one.

25 January 2019 by Laura Kelly

Boost your email ROI by improving your readability

If your campaigns aren’t paying off, it’s time to take a look at your email’s readability.

24 January 2019 by Steve Linney

3 easy fixes to make your blogs more conversational

Making these simple changes to your draft will make your reader feel as welcome as if you were getting coffee together.

14 January 2019 by Laura Kelly

How did the Spache readability formula become a must-have tool?

A great way to see that a book isn’t readable for young children is if it doesn’t have the appropriate Spache grade. But what’s Spache, where did it come from and why is it so important?

12 January 2019 by Laura Kelly