Readability rating: A Average grade level: 7.0. Every startup needs to build trust in their new brand and content marketing is a fantastic way to do so. When executed well, it will give your brand a personality that customers want to engage with. When content misses the mark, you’ll waste time, money and opportunities for growth.Read more

Readability rating: A Average grade level: 7.5. Social media and readability go hand in hand. Short, clear messages are the key to both. But, that’s not always easy to do. Follow our how-to guide and you’ll soon be writing killer social posts.Read more

Readability rating: A Average grade level: 5.4. Modern English lets us down when it comes to swearing. Who gives a damn about damn? The F-word reigns supreme, but it’s overused and is more the norm than shocking. What words from old English can bring back the shock factor?Read more

The English language can be pretty challenging. You need to know your independent clauses from your dependent. Then there are subjects, prepositions, clauses, conjunctions, and … the list goes on. Understanding how English fits together is the key to good grammar and great readability.Read more

Readability rating: B Average grade level: 10 English is known for interesting oddities, including some fabulous American town names. From the obscure to the sublime, it makes traveling through the US even more interesting.Read more

Readability rating: A Average grade level: 5.4 They sound so similar and, as one of the most common grammar mistakes, they trip a lot of people up. When I see it used incorrectly, it makes me want to scream. What is the heinous crime I talk about? It’s improper use of they’re/their/there.Read more