How to use emotive language to connect with your audience
Emotive language is language that is used to evoke an emotional response from the reader. When used effectively, emotive language can help you connect with your audience on a deeper level and persuade them to take action.
Readability in eCommerce
In eCommerce, readability is particularly crucial. Users need to be able to comprehend product descriptions and other important information.
Your readability questions answered
You’re bound to have plenty of questions about readability and how you can improve your content. We’ve rounded up the most commonly asked questions and we’re tackling them one by one.
The Automated Readability Index
The ARI assesses the U.S. grade level required to read a piece of text. It is useful for technical writing. Find out how you can use it.
The SMOG readability index
The SMOG Index is an influential and popular writing tool. But, where did it come from, and how can you best use it?
What are reading level calculators?
When producing content for online readers, you don’t want to fall into the trap of writing too much. And you don’t want to over-complicate things, either.
5 steps to improving readability
A readability score is a computer-calculated index which can tell you roughly what level of education someone will need to be able to read a piece of text easily.